Below are some, but not all, of the services which Lester Hotels Management Services can assist in with regards to hotel branding and design.
Starting from scratch or looking to rebrand, we can create a look and feel that works for your property and your target market. We have launched many successful hotel chains and will deliver a full-service branding solution for the property, ready for launch.
We’ve created numerous concepts from scratch, combining aesthetics with real world market knowledge. Working with existing properties and listed buildings, or thinking from the foundations up, each project needs to unite great design, target market, commercial viability and budget. Our proven track record has you covered.
It’s essential to know the local market and understand what fits. Our expert analysis of your market will feed into creating a brand that works for you, for your locality, and for your guests.
Attention to detail cannot be stressed enough. It’s amazing how many companies don’t really consider their brand DNA at all. With a firm understanding of what the brand says, thinks, feels and looks like, you have a solid base from which to reach out to your guests. From toilet door signs to wall paper, we’ll ensure that your brand DNA seamlessly expresses your project to the world.
Making sure that your brand DNA is carried through in your online and offline materials is essential, it’s how consumers recognise your brand. Is your corporate brochure the correct Pantone colour and your email marketing campaign on brand? It is, if we do it for you.
Do you know what print material your hotel needs? We do. We’ll take your brand DNA and make sure that every menu, every letterhead, every laundry bag, every frosted glass panel has the best on-brand design, and we’ll have it ready for when you need it.
All of the services listed on our website can be contracted individually or together under one holistic hotel management agreement. We work on open rolling annual contracts on the basis that if we do a great job, you won’t want to let us go! But equally, you only have to pay for what you need and nothing else – we believe it’s all about adding value at every step.